Pure coconut water, also known as organic coconut water, is healthier than mixed or conventional coconut water. In its natural form, the pure coconut water is a rich source of sodium, potassium, and magnesium that proves to be the most beneficial for rehydration. Due to the easy availability of cultivable land for coconuts, market of pure coconut water is estimated to grow in the coming years.
The report on “Coconut Water Market Forecast to 2027 – COVID-19 Impact and Global Analysis – by Product (Pure Coconut Water and Mixed Coconut Water), Packaging (Bottles, Pouches, and Cans), and Distribution Channel (Supermarkets and Hypermarkets, Convenience Store, Online, and Others)”involves understanding the factors supporting the growth of the coconut water market, estimating and forecasting the revenue and market share analysis, and spotting significant market players with their key developments.
Coconut water is the juice present in the center of coconuts. Coconut water is also known as coconut juice. Coconut water is low in calories and is free of fat and cholesterol. Moreover, Due to a higher content of electrolytes and the presence of carbohydrates, coconut water can be categorized in the group of isotonic drinks. Isotonic drinks have quantities of carbohydrates and minerals similar to those in the human body. This helps in its quick absorption than water. Also, coconut water is usually used as a beverage and as a solution for treating dehydration associated with diarrhea or exercise.
The global coconut water market was valued at US$ 1,142.09 million in 2019 and is projected to reach US$ 3,246.64 million by 2027; it is expected to grow at a CAGR of 14.0% during 2020–2027. Coconut water is utilized to nutritionally functionalize and enrich a broad range of food and beverage products, including nutrition bars, cereals, dairy products, baked goods, drinks, snacks, sauces, and soup recipes. It is low in calories, and free of fat and cholesterol. Due to a higher content of electrolytes and the presence of carbohydrates, coconut water can be categorized in the group of isotonic drinks. Human body absorbs coconut water quicker than water; thus, it is usually used for treating dehydration associated with diarrhea or exercise. Besides, it is also highly used as an ingredient in plant-based beverages as it keeps sugar intake in check, improves flavor, and enhances overall nutritional value of the final product. Further, coconut water also helps control diabetes and blood pressure, and risks related to heart diseases. Rising prevalence of these chronic diseases and increasing health consciousness among consumers subsequently drive the demand for nutritious and healthy food products, which increases the use of coconut water in the food & beverages industry.
Based on product, the coconut water market is further bifurcated into pure coconut water and mixed coconut water. The pure coconut water segment led the market with a higher share in 2019.
Coconut water provides numerous health benefits to consumers. Coconut water is packed with electrolytes and is free from cholesterol and fat. The abundance of several electrolytes, including potassium, calcium, sodium, and magnesium, makes it a natural sports drink. These electrolytes present in coconut water can help regulate the fluid balance, prevent dehydration, and ensure proper muscle function. Also, potassium-rich coconut water can supports heart health by reducing blood pressure and protects consumers against stroke. Healthcare practitioners and dieticians recommend consumer coconut water instead of sugary drinks that can harm the body functions. According to the Academy of Nutrition and Dietetics, it is reported that with only 45 calories in a cup, coconut water is an effective alternative for higher calorie drinks like sodas or juice.
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